The process of acquiring new customers for a small or medium sized service business is a lot different than it was just a decade or so ago. Back then, you likely could pick up ample potential business opportunities with good word-of-mouth references or when someone sees your signage on the block, on the road or through direct mailers. But not so much anymore. Popular NowApplying military special operations principles to take greater business risk in contractingWhen are you ...

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